“We rely heavily on Telarus to train our team on what AI, how AI, why AI.” – Aaron Bock • Opkalla Managing Partner

AI Isn’t the Future—It’s the Now

AI has moved beyond the hype. It’s transforming how businesses invest, innovate, and modernize their technology. According to the 2026–27 Telarus Tech Trends Report, 38% of IT buyers prioritize AI and automation investments, while 50% of organizations are in the “Builder” stage of AI maturity, working to overcome implementation challenges. For advisors, the opportunity is clear: connect AI with cloud, cybersecurity, and customer experience to deliver real business outcomes and unlock larger opportunities.

This resource page was built to help you turn AI opportunities into action. Explore practical insights, tools, and strategies—and check back often as we continue adding fresh content to help you stay ahead of the curve.

Listen, Learn, Lead

AI Power Hour – Monthly AI Webinar Series

Join Telarus experts for action-packed monthly sessions that transform AI from abstract concept to concrete business results. We’re talking real success stories from top performers who use AND sell AI.

More from Sam:
From Foundation to Scale: From AI Experiments to AI Strategy

Telarus University AI Courses

Expert-led on-demand courses to help you build fluency and confidence:

AI Essentials

Looking for a solid AI foundation? We’ve got you covered. This on-demand learning path covers the core concepts and practical applications of AI for business and personal productivity. It is designed for learners of all levels, focusing on foundational knowledge, ethical considerations, and hands-on skills you can immediately apply.

Get Started

Conversational AI

This on-demand learning path provides a comprehensive approach to selling conversational AI solutions such as chatbots and virtual agents in complex environments. It covers the full scope of the sales process—from understanding AI-powered technologies and identifying ideal prospects to building ROI-driven proposals, navigating procurement, and driving post-sale adoption. The path combines real-world strategies and practical techniques to accelerate deal success and drive long-term customer value. 

Get Started

MEDDPICC & Outcome-Based Selling

Master complex AI deals end-to-end by combining the MEDDPICC qualification method with Outcome-Based Selling to drive alignment, reduce risk, and improve win predictability.

Enroll

Tools to Drive Customer Conversations

Why AI Now Pitch Deck

Your turnkey presentation for engaging customers on AI strategy—from hype to real-life business outcomes. Customize it with your branding and use it to frame conversations around value, risk, and readiness. 

Guide your clients through: 

• AI promise vs. reality overview
• 5-pillar readiness framework
• Use case prioritization 
• 3-phase roadmap for AI adoption 

Download the Deck

AI Readiness Assessment

A proven conversation starter that helps clients evaluate where they stand on data, governance, processes, and outcomes—and where to start first.

Use it to: 

• Diagnose readiness gaps
• Align stakeholders around business priorities
•
Create an actionable roadmap 

Download Assessment PDF

Insights That Give You the Edge

eBook: Closing the GenAI Divide

This quick-read eBook breaks down why 95% of GenAI initiatives fail to deliver lasting ROI—and where technology advisors can step in to drive measurable impact. If you want to lead smarter AI conversations, win more mid-market opportunities, and guide customers from hype to ROI, this is your must-read starting point. 

Two versions available: 

  • Advisor Edition: Includes outcomes-driven conversation starters and tips for guiding successful deployments.
Read the eBook
  • Customizable Customer-Facing Edition: Co-brandable version to position you as a trusted guide. 
Read the Customizable eBook

2026-27 Telarus Tech Trends Report

Explore three exclusive insights that explain how shifting buying behaviors will reshape your deals in the year ahead. More than data, this skimmable online report includes action plans and sales‑ready assets so Telarus advisors can act fast and win.

Read the Full Report

Read the latest AI blogs

More Resources

Knowledge is Power

There’s more from our AI and emerging technology experts here:

Why Advisors Trust Telarus for AI Enablement

Telarus helps advisors turn AI potential into measurable business outcomes. We bridge the gap between supplier complexity and customer clarity—empowering you to lead with confidence and deliver real results. 

Our Approach: 

  • Strategic Enablement: We equip you with tools, playbooks, and frameworks that turn AI conversations into opportunities. 
  • Supplier Alignment: We pre-vet AI suppliers and curate solutions built for business outcomes, not hype. 
  • Technical Expertise: Our engineering and advanced solutions teams are the most accredited in the channel—with deep experience across AI and emerging technologies.  
  • Outcome Focus: From readiness assessments to full-scale adoption, we help you guide customers through every phase of their AI journey. 

With Telarus, you don’t just sell AI—you help customers operationalize it.

Get In Touch

Ready to dive deeper or have a specific question? Our experts are here to help you succeed.